Underdarock.com is please to inform you about African Fashion Week 2010!
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Last week Fade Arewa of underdarock.com brought you Deenola Designs. We had an opportunity to chat with Deenola Designs and discuss the inspiration and upcoming collections from Deenola Designs. Check out our interview with the fashion design team.
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Roseline Mopelola Amusu was born on Feb 27 1984 in Lagos State, Nigeria. She’s a student of Human Science with specialization in International Relations and Diplomacy at the University of South Africa (UNISA). She has worked for the United Nations in South Africa and Africa Forum for former Head of States and Government in South Africa.
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Celebs are meant to look ravishing at events, make your heart melt with breath-taking outfits and coutures but rather than blow our minds, these ladies shattered them. These are the worst dressed red carpet celeb moment.

Da bling

Gloria Doyle

Azeezat!
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It goes without saying that fashion trends, the arts, in general, take up a significant portion of our lives. However, I think it is important at underdarock.com that we continue to showcase the talents of those artists who are rooted in our very own motherland: Africa. The African continent is home to many top designers, and in commemoration of this, the Fashion team at underdarock.com promises to bring a weekly spotlight of some of Africa’s outstanding and aspiring designers. If you know of a designer who deserves the spotlight, e-mail me: fadearewa@underdarock.com.

This week’s spotlight: Deenola Designz

Deenola Designz is “about going back to your roots and embracing your present through interesting African fabrics and contemporary silhouettes.” The company is the brain child of both eena D and Ola B of the Comoros Islands and Cameroon. They use the arts and contemporary music to inspire Deenola Designz.

Personally, what I mostly appreciate about Deenola’s work is the cleanliness and creativity of the design. The material is fairly unique, yet doesn’t overwhelm with its pattern.  You can check more of their work out at Africa Fashion Week in Dublin Ireland: http://www.africanfashionweekenddublin.com

Anna Getaneh is no stranger to the fashion and model industry. Born in a small village in Ethiopia, Getaneh entered the life of high fashion– walking the runways of Paris and Milan and other cities and towns across the world. In the 1990s, you could spot Anna Getaneh’s face on the fashion runways of NY City and Milan for major designers such as Saint Laurent’s. Getaneh used her leverage in the high fashion industry as a platform to launch her passion for humanitarian services to developing countries, namely Ethiopia.

In 2004, Getaneh launched African Mosaique, a Johannesburg-based international company which promotes high-end African-inspired clothing and accessories. African Mosaique attempts to marry African culture with fashion and art. The organization provides a window for emerging, African designers to collaborate with one another to develop unique fabric and designs.  The African Mosaique collection includes fabrics, both industrial and hand loom, which include unique designs created by dying, weaving, and embroidery. The Organization continues its legacy of work in the African community by demonstrating a strong commitment to sustainability. African Mosaique participates in an initiative called Fashion Outreach, an American-based non-profit organization encouraging minority participation in the U.S. fashion industry. Proceeds from fashion sustainability efforts have supported the development of a multi-sectoral development program for poor children in deprived rural areas in Ethiopia.

Getaneh’s work on the runway and in her country demonstrates how fashion can benefit community development.  You can read more about African Mosaique and African Mosaique-sponsored fashion events by visiting http://www.africanmosaique.com.

If you enter this contest, you can win prizes valued up to $1000. If this sounds good to you, please take a look at the image below for full information.
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Iman is famous worldwide as a supermodel, successful businesswoman and fashion icon alongside her husband David Bowie. That’s just the beginning — she is also a refugee. Born in Somalia, Iman and …  

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Zain is running to be the next Benetton model and we need your vote. Here is a message from Zain ” It’s me Zain*. You all should know me as the ‘model’ and this model needs ya help! United Colours of Benetton currently have a casting running to shoot their next campaign in New York and I need you lovely people to vote for me so i can be shortlisted. I have 16 DAYS!! left to collect as much votes and to be in the top 100
LITERALLY IT TAKES LESS THAN 5 MINS
1. Hop on the site http://casting.benetton.com/
2. Sign up using your email account.
3. Verify your account from your email
4. From this point search for ‘zain’ and VOTE! VOTE! VOTE!